Conclusion
Conclusion
In conclusion, the analysis of Target’s sales and marketing processes in addition to the information systems that help support them have given us interesting insights into how this all adds up to an overall company business strategy. Our group’s main focus, however, was the sales process and within that segment we used social media as a key tool. In the sales process analysis we were able to also come up with both strengths and areas for improvement, especially when it comes to integrating these systems together and making sure they flow smoothly and efficiently. As part of the project we also looked into Target’s hardware, software, and its network security. In doing so, we found a few things that can perhaps be improved. One of them being, security. As suggested before, adding firewalls, intrusion detection systems, and VLANs to make sure that they're network us better protected and therefore, the in-store and online operations run smoothly. The improvement suggestion will also benefit customer service and this would lead to Target continuing to stay ahead in an already competitive market. Finally, our analysis and suggestions prioritize improving customer service and build on Target’s strengths and address some of their current weaknesses and ultimately grow in the right direction.
In conclusion, the analysis of Target’s sales and marketing processes in addition to the information systems that help support them have given us interesting insights into how this all adds up to an overall company business strategy. Our group’s main focus, however, was the sales process and within that segment we used social media as a key tool. In the sales process analysis we were able to also come up with both strengths and areas for improvement, especially when it comes to integrating these systems together and making sure they flow smoothly and efficiently. As part of the project we also looked into Target’s hardware, software, and its network security. In doing so, we found a few things that can perhaps be improved. One of them being, security. As suggested before, adding firewalls, intrusion detection systems, and VLANs to make sure that they're network us better protected and therefore, the in-store and online operations run smoothly. The improvement suggestion will also benefit customer service and this would lead to Target continuing to stay ahead in an already competitive market. Finally, our analysis and suggestions prioritize improving customer service and build on Target’s strengths and address some of their current weaknesses and ultimately grow in the right direction.
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